KEY INFOGRAPHIC INFORMATION ABOUT SMARTPHONES

We hope you find this information informative. Thank you for viewing this image and our blog.- Brad

Final Post

Thanks for all the support in the life weeks of this blogs life, it has been an amazing experience running this blog and our various social media platforms . In terms of sucess we managed to reach 75 users for our blog but did not reach the requirements for facebook and twitter.

So thanks again to everyone who supported us and take a look at our recap video

Samsung Based Fan Pages: A Look Inside the Insanity

Written by: Bradley Braganza

SAMSUNG FAN PAGES: A LOOK INSIDE THE INSANITY

For years, fanboys and fangirls have been flooding to stores all across the world to be the next proud owner of an Apple or Samsung smartphone device. Both companies have spent billions of dollars in marketing and advertising over the years to position themselves in the minds of consumers as the best smartphone company on the market; all in order to build brand loyalty and to compete for your dollars. The tech industry is steep with competition, however, Samsung and Apple have both found a niche with consumers and have been exploiting it ever since. The topic of conversation in today's blog will discuss some very strong social media pages dedicated to each corporation. 

Some of the social media pages that were looked at included: samsung_fans_page on Instagram, a Samsung Mobile Fan Page on Facebook, and @samsungfans_ on Twitter. All of these social media pages post frequently, allowing viewers to see posts on a regular basis. What people can expect from these sites is a lot of image driven content, sometimes with questions and polls, and at other times just to show appreciation and love for the product and drive traction to the website.

Apple vs Samsung: Content Marketing

Written by: Bradley Braganza

APPLE VS SAMSUNG: MARKETING iWATCH REDESIGN 

In this post you will present an original Content Marketing campaign idea for one of your brands.  Knowing which digital marketing campaigns have been most successful for each of your brands, come up with one original idea for one of your brands that you would launch if you were part of that company’s marketing department.  In this post you will outline the following details:

     

     

               Both Apple and Samsung are in a constant battle for supremacy, with  Apple holding a large U.S. market share and Samsung similarly, holding a similar market share globally. Recently, both companies have launched aggressive marketing campaigns to out-duel the other. The question is going forward which one will outmatch the other? In this blog post the topic of discussion will be, what can Apple do in order to increase its overall market share globally as well as drastically increase their impact in the United States and battle for the number one smartphone company.

       

      In this example, we are taking on the lead position of Apple's marketing team in order to increase sales of the Apple iWatch and repair the image that was left in most people's minds following its release back in 2013. In doing so, we are responsible for the following: 

The Apple iWatch appears brilliant, but is it?

      
       - 1.) redeveloping the Apple watch, by including:

                ● a more aesthetically pleasing design

                ● data capabilities

                ● increased battery-life

                ● increased security and safety features

                ● wireless-free solar powered charging

                ● increased colour customization with the 
                   strap and metal plate

                ● increased durability and impact resistance

      - 2.) marketing through social media that change is coming to the product and advertise that it will be             present during major tech press releases; and subsequently tv after the release of the                               product

-     - 3.) manage production costs and ROI with the marketing campaign and situate the company at the               forefront of discussion on social media through blogs and vlogs, about the changes that are                     coming
       
      - 4.) track likes, subscribers, and followers on all social media platforms, review which publications are         receiving the most attention and from what regions, in order to effectively determine the popularity         of the product and projected interest in consequent sales following these media releases

      It was the belief that the Apple iWatch, when it came out, was going to be a very hot wearable piece of technology; one that combined technological innovation with style and ease-of-use as well as convenience. In the end the device proved to be something more of a a prototype; a simulation of what a fully life-changing device could one day be. The bar was set quite high for the over $200 piece of wearable technology, it didn't necessarily live up to the hype from a tech junky's perspective, unfortunately; the wearable device market had not yet proven to be there yet with consumers. However, with some of the changes mentioned above, people would definitely reconsider backing away from the hefty price and the notion of wearable technology and thus, attract, acquire, and engage audiences. Especially, as a Christmas launch.

blog post 6 htc fan page

https://www.facebook.com/highroadsports/?fref=nf

https://twitter.com/HtcPageFan?lang=en

https://www.instagram.com/htcmylove/

Often duplicated never Imitated

A Comparison of Sony and LG's Facebook Strategy 

Written by Nathan Noel 

 

Every brand will at some point have a loyal consumer base that will continually buy the product and consistently praise the brand and product. If there are enough likeminded consumers, they may feel the need to form a fan page. These fan pages can be on only form of social media and s

eek to create a community for fans of a certain subject. However, this does not seem to be the case as Sony only has one fan page on facebook. Their facebook brand page consists mostly of news related to Sony’s mobile products and links and unboxing and reviews of various Sony products. This fan page was abandoned in 2013 as no new content has been posted since that time.

The reason for LG’s lack of fan pages may stem from their posting habits on social media and their relatively small share of the smartphone market. In comparison to the amount of apple and Samsung phones sold on the market, it is no wonder why LG has such a small dedicated following

Apple Based Fan Pages: A Look Inside the Insanity

Written by: Bradley Braganza

APPLE FAN PAGES: A LOOK INSIDE THE INSANITY

For quite a long time, fanboys and fangirls have been flooding to stores world to be a pleased owner of an Apple or Samsung cellphone. Both organizations have burned through billions of
dollars in showcasing and publicizing throughout the years to position themselves in the psyches of customers as the best smartphone company available; all in order to instil brand loyalty and compete for your dollars. The smartphone tech industry is steep with intense rivalry, be that as it may, Samsung and Apple have both found a specific market with buyers and have been exploiting it for years. The theme of discussion in today's blog will be about some exceptionally solid social networking pages committed to every enterprise.

Some of the social media pages that were looked at included: official_apple_fanpage on Instagram, Fans of Apple Facebook, and @apple_fans on Twitter. These online networking pages post frequently, permitting viewers to see posts often. What individuals can expect from these destinations is a considerable measure of picture driven substance, and every now and then with polls and surveys; usually just to show appreciation and respect to the corporations and to dive attention to the site.

blog post 5 moto fan page

https://www.facebook.com/MotorolaFan/                                 

https://twitter.com/motoroladefy                                                          

https://www.instagram.com/motorola_fans/